Cynar (pronounced /tʃɪˈnɑr/) is an Italian bitter apéritif liqueur made from 13 herbs and plants. Predominant amongst these is the artichoke (Cynara scolymus), from which the drink derives its name. Cynar is dark brown in color, has a bittersweet flavor, and its strength is 33 proof (16.5% alcohol).
Cynar can be drunk as either an aperitif (generally over ice), or as a cocktail (mixed with soda water and lemon or orange slice, or with cola, tonic water, or bitter lemon soda). Europeans often mix it with orange juice, especially in Switzerland where Cynar and orange juice is a very popular combination. A variation of the Negroni cocktail uses Cynar in place of Campari. Because of its artichoke component, Cynar is also regarded as a digestive.
Since 1995 Cynar has been manufactured and distributed by the Campari Group.
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Cynar , en.wikipedia.org
Cynar , www.camparigroup.com
Cocktail with Cynar , chowhound.chow.com