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Schweppes

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Schweppes is a beverage brand that is sold around the world and it includes a variety of carbonated water and ginger ales. Its marketing campaign made heavy use of an onomatopoeia in their commercials: "Schhhhh.... Schweppes"', after the sound of the gas escaping as one opens the bottle.

In the United States, Schweppes-brand products are currently manufactured by Dr Pepper Snapple Group, in Canada by Canada Dry Motts (formally Cadbury Beverages Canada Inc.), a subsidiary of Dr Pepper Snapple Group.

In Argentina, Brazil, Bulgaria, Colombia, Slovenia, Croatia, Egypt, Latvia, Lithuania, Hungary, Ireland, Japan, Maldives, Nigeria, Romania, Russia, Serbia, Turkey, Ukraine, the United Kingdom and Vietnam, they are manufactured by The Coca-Cola Company.

In Denmark, it is manufactured by the Carlsberg Group (by license from The Coca-Cola Company) while in Hong Kong, Taiwan, part of 11 states in the USA and seven provinces in Mainland China, they are manufactured by Swire Beverages Ltd.

In France, Spain and Portugal the rights are held by Orangina Schweppes, a subsidiary of Suntory of Japan since November 2009.

In Germany and Austria, all Schweppes products are manufactured by the Krombacher Brauerei under license from Schweppes Germany, which indirectly with Krombacher control the German and Austrian licenses for Snapple (not available in Germany/Austria), Dr. Pepper and Orangina.

History

In the late eighteenth century, Johann Jacob Schweppe (1740–1821), a German-born naturalised Swiss watchmaker and amateur scientist developed a process to manufacture carbonated mineral water, based on a process discovered by Joseph Priestley in 1770, founding the Schweppes Company in Geneva in 1783 and in 1792, he moved to London to develop the business there. Mainstay products include ginger ale (1870), bitter lemon (1957), and tonic water (the oldest soft drink in the world - 1771). In 1969, the Schweppes Company merged with Cadbury to become Cadbury Schweppes.

An advertising campaign in the 1950s and 1960s featured a real-life veteran British naval officer named Commander Whitehead, who described the product's bubbly flavor (effervescence) as "Schweppervescence".

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References

Schweppes, en.wikipedia.org

Schweppes, www.schweppes.com

GERMANY/UK: Cadbury-Schweppes grabs full control of German joint venture, www.just-food.com